InsightOwning your revenue
When Pay-Per-Call Still Makes Sense for a Restoration Company
The three situations where buying calls is the right move, and the rules that keep a bridge from becoming a habit.
The three situations where buying calls is the right move, and the rules that keep a bridge from becoming a habit.
Showing up when someone types my house is flooding versus when they type your name. One has to come first.
Most agencies want the retainer before they have earned it. Start with one project, see how the team works, then decide on anything bigger.
Say a call costs $250 and one in five becomes a job. Here's the real math on pay-per-call, and what you own when the spend stops.
Most restoration marketing buys one job at a time. Build recurring and reoccurring revenue instead, and lead vendors stop being your whole plan.